The idea of separating your media launch from your product launch is a good one. You usually only get one chance to make a splash with a new project. The more feedback and community you can build around something before that happens, the better.
The idea of separating your media launch from your product launch is a good one. You usually only get one chance to make a splash with a new project. The more feedback and community you can build around something before that happens, the better.