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  • 1 point by bflora 10 months ago on J-Schools Play Catchup 0 children

    You're on to something with Breaking Tweets, http://breakingtweets.com, Craig. It's a great idea to have journalists curating the best tweets about a story or topic. That's a solid content model.

    Now, if you want to make a living at it, you need to sort out and execute a business model.

    You have two options:

    1. Get massive traffic, 2MM+ pageviews/month while keeping costs low, low, low, such that you can use existing advertising networks to make a living. Their rates are insultingly low, but if you can break a million pageviews without having to pay for content or help, then you can make that work possibly.

    2. Build it out into a brand with a defined, die-hard niche audience that specific types of businesses will pay a premium to reach. What about approaching the makers of some of the Twitter clients out there? They're always looking for new users and your audience consists of super-active Twitter-users who are likely always one step ahead of the game. What if Twirl or Tweetdeck sponsored you guys for a month or two?

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